Masking IP addresses

You might need IP masking in order to meet the requirements for personal data security, including privacy policies on third-party resources and federal laws.

By default, AppMetrica stores the full IP address of users. They're used to more precisely determine a user's location, but aren't shown in any AppMetrica reports.

If you enable IP address masking, Yandex.Metrica disguises the address as soon as it's technically possible at the earliest stages of data collection. When Yandex.Metrica receives the data, the last octet of an IPv4 address or the last 64 bits of an IPv6 address are replaced with zeros. For example, 192.0.2.2 changes to 192.0.2.0.

Enabling IP masking

To enable IP address masking:

  1. Open the app settings in AppMetrica.
  2. Enable Do not store full IP addresses of users from EU