News

Video support in native ad mediation

Date of publication: May 24, 2019.

This functionality is available starting from version 2.91 (Android)/2.12.0 (iOS).

Added video support in native advertising for the following ad networks that work via Yandex mediation:
  • AdMob
  • MoPub
  • Facebook
  • MyTarget
To display a video:
  1. Use the mediaView asset (for integration details, see “MediaView integration guide” (Android/iOS).
  2. Update the native ad block settings and enable video support in the mediation network partner interface:
    • AdMob — configure MediaType for the ad block.
    • MoPub — enable video for the ad block (Android/iOS).
    • Facebook — no additional configuration needed.
    • MyTarget — no additional configuration needed.

Video support in native advertising

Date of publication: December 14, 2018.

This functionality is available starting from version 2.80 (Android)/2.11.0 (iOS).

The Yandex Mobile Ads SDK has a new mediaView asset for displaying videos. We made our asset universal so now it works with both images and video content. You no longer need to use a separate imageView asset for the main image (for integration details, see the guides for Android and iOS).

Attention.

Support for the main image using the imageView asset will be discontinued soon. We recommend switching to the new mediaView asset.

GDPR support

Date of publication: December 14, 2018.

This functionality is available starting from version 2.80 (Android)/2.11.0 (iOS).

The General Data Protection Regulation (GDPR) came into effect in the spring of 2018. GDPR regulates how information about citizens of the European Economic Area and Switzerland can be collected and processed. We have added GDPR support to the Yandex Mobile Ads SDK (learn more about integration for Android and iOS). The new functionality allows you to restrict collection of data related to users located in the European Economic Area and Switzerland if they have not consented to data collection.