Adding an in-content ad block

To monetize Turbo pages, you can add Yandex advertising network blocks or ads from other systems using ADFOX.

Follow these steps to enable ads:

Step 1. Creating an ad block

To create an ad block, do the following:
  1. Open the Yandex advertising network interface.
  2. Go to Products → RTB blocks and click Add an RTB block.
  3. On the second step of creating the RTB block, select Turbo pages on mobile and click Next.
  4. Customize Yandex.Direct ad formats and media advertising.

    100% wide, up to 400px high

    Learn more about the RTB block formats in Yandex Help.

  5. Configure the strategy and click Create. Learn more about types of strategies in Yandex Help.
  6. Copy the ID of the created block and use it when connecting ads. ID has the R-A-123456-7 format.

To display more than one ad per page, create multiple ad blocks. You can duplicate ad blocks.

Step 2. Adding and checking

You can place ad blocks on the page manually or automatically.

  1. In Yandex.Webmaster, open Turbo pages → Settings → Advertising.
  2. In the Ad blocks in your content section, click the Add button and choose the ad block type.
  3. Depending on the block type, enter the block ID in the YAN field or the embed code in the ADFOX field.
  4. If you add several ad blocks, put them in the display priority order using the icon. The order will be taken into account when placing ads.
  5. Save changes.
Note. If you configured the ad placement manually before (passing the ad information in the RSS feed), the ad settings in Yandex.Webmaster aren't taken into account. To add advertising to Yandex.Webmaster:
  1. Enter information on Turbo pages → Settings.
  2. Delete the turbo:adNetwork element and its contents from the RSS feed.
  3. Wait until the RSS file is updated in Yandex.Webmaster.